Formula E has appointed Beth Paretta, the owner of Paretta Autosport, as the new vice president of sporting, effective 1 May 2024.
Paretta will oversee all sporting and championship activities at Formula E, working closely with the FIA, existing teams and manufacturers, while also attracting new participants to the series.
With more than three decades of experience in the automotive and motorsport industries, Paretta currently leads the female-forward Paretta Autosport team that competes in the Indianapolis 500. Her previous experience includes executive roles at Volkswagen Group and Aston Martin Lagonda.
Jeff Dodds, CEO of Formula E, said: “Beth’s extensive background in motorsport management and her commitment to innovation and inclusivity are invaluable assets for Formula E. As we advance into a new era with our GEN3 Evo cars and look towards the GEN4, Beth’s leadership will be pivotal in steering our sporting operations to new heights and enhancing our global fan engagement.”
Paretta is also known for being the first woman to lead a performance brand and motorsport for Fiat Chrysler Automobiles (now Stellantis), as director of marketing and operations for street and racing technology.
Paretta commented: “I am thrilled to join Formula E. This role presents an exciting opportunity to influence the future of electric racing and extend the series’ impact on global EV development and sustainable practices.
“I am particularly excited to continue my advocacy for gender diversity within the industry under Formula E’s progressive platform.”
Paretta’s also co-founded Women in Motorsports North America with Lyn St. James, which aims to advance the role of women in all aspects of motorsport. She also serves on the board of directors of the Motorsports Hall of Fame of America and is a delegate to the FIA Women in Motorsport Commission.
