Ginetta has announced that it has purchased Blyton Park Driving Centre, a test track in Gainsborough, UK. Former owner Richard Usher is staying on board at the circuit and will continue to manage day to day operations for Ginetta.
As one of the UK’s busiest test facilities, Blyton’s strong business proposition fits well with Ginetta’s wider dedication to the sport making the Yorkshire business a logical buyer for the Circuit. As the new owner of Blyton, Ginetta’s priority will be to protect the flexibility it offers to drivers, manufacturers and motorsport fans alike.
Improvement plans are already in motion to enhance Blyton’s customer experience through progressive development of the circuit. Plans include additional circuit configurations within the existing complex, along with improved facilities for competitors. All development opportunities will take into consideration the requirements of the individuals, organisations and manufacturers who currently use the track.
Already one of Blyton Park’s biggest customers, Ginetta will continue to use the circuit for all car shakedowns, as well as a venue for customer and corporate track events with plans to make dedicated areas – such as a flat patch – available for customers to hire for set-up. By keeping cars available on site, Ginetta will also give Blyton’s drivers and motorsport fans the opportunity to hire vehicles, including their G40 Club Car.
“The purchase of Blyton Park made ideal business sense to Ginetta,” said Nick Portlock, Ginetta commercial director. “It’s one of the UK’s biggest testing facilities and we are one of its biggest customers. We plan to invest in improving the customer offering and experience at the circuit, as it’s crucial for us to ensure it remains ‘business as usual’ with all manufacturers encouraged to continue to use the facility.”
